Coastal at the Capital, athletic and cheer event production in National Harbor, MD by UpLight Technologies

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ATHLETIC EVENT

Coastal at the Capital

National Harbor, MD

A national championship event requiring broadcast quality production, immersive audience experiences, and flawless execution across multiple competition days.

01

The Challenge

Coastal Cheer and Dance wanted their Coastal at the Capital event to stand apart from other Varsity competitions. Known for their high energy athletes and electrifying performances, they asked UpLight Technologies to design a stage environment that would elevate the competition into a true spectacle. The client entrusted our team with full creative direction, relying on the trust and partnership we’ve built over the years.

Coastal Cheer and Dance wanted their Coastal at the Capital event to stand apart from other Varsity competitions. Known for their high energy athletes and electrifying performances, they asked UpLight Technologies to design a stage environment that would elevate the competition into a true spectacle. The client entrusted our team with full creative direction, relying on the trust and partnership we’ve built over the years.


02

The Vision

UpLight designed a multi layered, dynamic stage that combined immersive video, lighting, and scenic elements:

UpLight designed a multi layered, dynamic stage that combined immersive video, lighting, and scenic elements:

Video Walls

A massive center LED wall displayed custom motion graphics and branding, flanked by floor-mounted LED panels carrying the Coastal identity across the full stage width. These panels provided seamless motion backgrounds that “spilled” outward, creating a sense of depth and immersion.

Curtain Backdrops

Swooped, satin drapery added a soft, elegant frame for the visuals while reflecting light in bold color palettes, giving the stage a dimensional look that shifted throughout the competition.

Lighting Design

Automated fixtures, beam washes, and profile spots were layered to deliver both dramatic reveals and high-energy looks, synchronized with the excitement of each team’s entrance.

Grand Reveal Entry

A central player tunnel allowed teams to be revealed through the middle of the stage, giving athletes a powerful moment of anticipation before hitting the mat.

Our team produced full renderings, technical drawings, and rigging plots to communicate the design intent clearly and ensure a safe and smooth execution onsite.

03

The Results

The transformation was undeniable. From the moment the lights came up, the stage elevated the entire atmosphere—athletes stepped out feeling like stars, coaches praised the striking design, and the client’s branding stood tall in every photo and livestream shot. 

The impact rippled beyond the venue as other Varsity offices quickly took notice, generating buzz that confirmed we had delivered exactly what our client envisioned: a show stopping competition that set a new benchmark within the Varsity portfolio.

04

KEY TAKEAWAYS

KEY TAKEAWAYS

  • Trust from the client gave UpLight the freedom to create a signature, high-spectacle design.


  • Layering LED, scenic, and lighting elements transformed a standard cheer competition into a theatrical experience.


  • The production’s success drew recognition not only from attendees, but also from other office divisions—cementing Coastal at the Capital as a marquee event.

  • Trust from the client gave UpLight the freedom to create a signature, high-spectacle design.


  • Layering LED, scenic, and lighting elements transformed a standard cheer competition into a theatrical experience.


  • The production’s success drew recognition not only from attendees, but also from other office divisions—cementing Coastal at the Capital as a marquee event.

05

Client Testimonial

Partnering with UpLight Technologies has been an absolute game changer. For over a decade, they have been a trusted and trend setting partner with Varsity Spirit, consistently delivering innovative solutions and flawless execution. Their professionalism, creativity, and dedication to excellence make them an invaluable part of our success.

Landon House

Varsity Spirit

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Procurement Manager, Competitions

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Landon House, Varsity Spirit

For over a decade, UpLight Technologies has been a trusted, trend setting partner to Varsity Spirit, delivering innovative solutions, flawless execution, and exceptional professionalism that make them an invaluable part of our success.

Landon House

Procurement Manager, Competitions

//

Landon House, Varsity Spirit

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- GET IN TOUCH

LET'S BUILD

SOMETHING

POWERFUL.

Reach out to discover how UpLight

can support your production goals and

bring your vision to life.

Office

165 Jones Blvd. Suite A

La Vergne, TN 37086

United States

By submitting, you agree to our Terms and Privacy Policy.

Built On Values.

FOCUSED ON IMPACT.

Concert stage with red and blue LED lighting and video walls by UpLight Technologies

LET'S BUILD

SOMETHING

POWERFUL.

Reach out to discover how UpLight

can support your production goals and

bring your vision to life.

Office

165 Jones Blvd. Suite A

La Vergne, TN 37086

United States

By submitting, you agree to our Terms and Privacy Policy.

Built On Values.

FOCUSED ON IMPACT.

Concert stage with red and blue LED lighting and video walls by UpLight Technologies

- GET IN TOUCH

LET'S BUILD

SOMETHING

POWERFUL.

Reach out to discover how UpLight

can support your production goals and

bring your vision to life.

Office

165 Jones Blvd. Suite A

La Vergne, TN 37086

United States

By submitting, you agree to our Terms and Privacy Policy.

Built On Values.

FOCUSED ON IMPACT.

Stay connected

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Need gear?

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© 2026 UpLight Technologies LLC®. All rights reserved.

UpLight Technologies LLC® is a company registered in the United States.

Stay connected

//

Join us for updates on live event production, behind the scenes stories, and industry insights.

By submitting, you agree to our Terms and Privacy Policy.

Need gear?

We rent lighting fixtures, consoles, PA, RF mics, and more. Contact us with your needs.

View Inventory

© 2026 UpLight Technologies LLC®. All rights reserved.

Stay connected

//

Join us for updates on live event production, behind the scenes stories, and industry insights.

By submitting, you agree to our Terms and Privacy Policy.

Need gear?

We rent lighting fixtures, consoles, PA, RF mics, and more. Contact us with your needs.

View Inventory

© 2026 UpLight Technologies LLC®. All rights reserved.

UpLight Technologies LLC® is a company registered in the United States.